
Its official, I’m on a watch kick and I’ve just discovered Mr. Jones watches from London. Specifically the new limited edition Accurate black PVD model has caught my eye. According to the designer, this is the most accurate wristwatch you can buy – the hour hand reads “remember”, the minute hand “you will die”. Might be a tad EMO but its definitely different. The dial and rim of the glass on the Accurate is mirrored, so that the wearer is reflected in the watch face (so that there is no ambiguity about who the message is aimed at).
A statement from Crispin Jones about the design of the watches: “Today everyone has a mobile phone to do the really functional timekeeping, this means that the wristwatch is free to do something a bit different. The watches I design reflect and comment on society, both on the role that time plays in all our lives and also on the social impact of technology. Of course because I would like people to wear these watches, I also work very hard to make them beautiful objects in their own right.”
Available here.











